How to Tell if Your Copywriter is Worth It
If you want to use the internet to make money, you'll need a site. That web site should be well written, especially if you're hoping it will be profitable. Unless you are already a copywriter yourself, it's best to hire someone who is well-qualified to write the text for your site. An expert copywriter can help you bring on more cash than you could hope to see if you tried to write the copy yourself. Evidently, however, not every copywriter is the same as the next copywriter. Some copywriters have a lot of talent. Some simply wish they had talent and are trying to make some money because someone told them writing online would be a breeze. Here are tips on how you can tell the difference.
Does the copywriter have his or her own website? Any copywriter worth hiring is going to have his or her own web site that contains a bio, a few samples and a resume (and anything else the writer feels like sharing). If the writer has no web site, how can they claim to be able to help you with the one you are putting up? Take note of the copy used on this web site also. If there are a lot of mistakes, this is not good.
How favorably do you respond as you are going over the copywriter's own copy? This involves more than merely finding errors in grammar and syntax. Do you have any form of emotional response to the text on the website? Does it cause you to like the copywriter? Does it make you feel like you wish to discover more about address the writer and keep reading? Does the web site copy make you feel like you have to hire the writer that site straightaway? Does the copy make you want to run for the hills? Does the website copy make you mad? These are all vital reactions and you should heed to them.
Perform a bit more inquiry on the writer. Look for reviews for the copywriter on third-party sites and forums. It's highly likely that the only reviews you are going to see on the writer's website are going to be positive. Do a search online for the copywriter's name to discover if there are any reviews or personal testimonials that are not run and can't be manipulated by the writer you are checking up on. Examine closely these reviews and testimonials. Ask the copywriter to furnish you with one or two references. Make sure that you follow up and actually contact those references and obtain an honest opinion from them.
It is important to actually go over any samples furnished to you by the writer. Ask for a few more samples than are displayed on the writer's site. This is especially crucial if the copywriter is touting himself or herself an expert in a niche. When the writing looks like it was stolen from Wikipedia or is especially vague, you need to find a different writer.
There are numerous different ways to see if a copywriter is worth hiring. It is essential that you do your homework and look beyond the person for information pertaining dig this to his/her reputation and character.